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Your Freebie Isn’t Broken… Your Follow-Up Is | Branding Momentum Podcast Episode






So someone grabs your freebie… and then what?


If your entire follow-up strategy ends with “Here’s your PDF!” — it’s time for a serious upgrade.


In this week’s episode of the Branding Momentum Podcast, host Veronica Di Polo breaks down what really happens after someone joins your list — and why most service providers waste their warmest leads without even realizing it.


We’re talking about:

  • What to actually say after someone downloads your lead magnet

  • How to write email follow-ups that sound like you (not a template)

  • The 3 questions to ask before you pitch anything

  • Why nurture emails get ignored — and what to do instead


Forget the nine-part sequences and fancy automations. This episode is a must-listen for service-based business owners who want to create authentic, high-converting email flows without sounding robotic or salesy.


Because your freebie isn’t the end — it’s just the beginning.


✨ Want more honest, strategic daily content that sounds like you? Get my Daily Emails: veronicadipolo.mykajabi.com/vdaily



*If this episode inspired you, take a screenshot of you listening and post it to your Instagram Stories. Tag us  @veronicadipolo  @brandingmomentum  to spread the word, and don’t forget to   leave a review on Apple Podcast



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Comments


I help service-based entrepreneurs get noticed and attract clients—without the overthinking. When I’m not geeking out over messaging and marketing, I’m probably sipping coffee and figuring out why people really buy.

Want the good stuff I don’t share anywhere else? Join V’s Daily. Need marketing shortcuts? Check out my shop or grab a freebie.

Now, go explore—there’s plenty here for you!

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