Ever since I can remember I’ve always wanted to be different… do things differently, dress different, dance & be different… and with age, I started to become like everybody else…
I lost my uniqueness and my identity that made me different.
Society turned me into a follower, quieting my voice, which made me second guess my actions for a long time. Insecure, perfectionist, narrow minded and turned me into an invisible entrepreneur, blending in a sea business owners.
These past few years I've made mission to go back to my roots, rediscover my identity in being unique and understand what differentiates my business from the rest.
No denying there have been up’s and downs because the mind tends to believe that what are others are doing, I should be doing too... and that is not the reality I want to live in!
I don’t want to be a perfectionist, because by doing that I don’t get things done and I don’t move forward my business
I don’t want to copy other peoples marketing strategies that are not aligned with my core values and my identity because it moves me away from my true desire…
I don’t want to blend in and get lost with my messaging, yes, there are many entrepreneurs doing the same, but my messaging, your messaging is different because you are what you know, and what you’ve experienced in your life, it makes you completely different from your competitors! Plain and simple, there are no 2 of you!
I don’t want to let my limiting beliefs and what society says, or what industry norms dictate how I should be promoting my business. Judgements will always come, haters will always be haters, and there’s nothing you can do about it, only focus on your people.
Today I help the struggling invisible entrepreneur that I once was and has been devoting their energy and passion to their service based business by...
trying to cope with all the technology changes
that is promoting their business inconsistently without any traction
being stuck in their mind believing that what works for others may work for you
not having the right message to set yourself apart from the rest
make your team productive and commit to what they want to promote
have a clear promotional strategy that is easy to build because you would consume it yourself
no matter how many followers you have…
you’re messaging should change lives, connect, transform, and disrupts.
A little background...
I’m a Corporate Artistic person, Since I was 15 years old, I’ve been participating, planning and organizing the biggest events in the world, with more than 10,000 participants for my family business.
For years I danced professionally Flamenco, I was the Director of Service Centre for 3 countries, managing more than 20 people in my team, and ever since I decided to embark on my entrepreneurial journey, I've been perfecting my digital marketing & branding knowledge.
Some say I can be a serial entrepreneur… I have been an Image Consultant with very VIP clients, I've help produce a Broadway show, and documentaries, and I belong to a few Board of Directors that are related to Arts, and I'm also a Board Director for Congrex Americas my professional conference organizing and association management company based in Latin America.
Outside of running my businesses, I spend a good portion of my time mentoring other entrepreneurs (new or solo entrepreneurs). I really enjoy mentoring, and I believe seeking mentorship is one of the best ways to accelerate growth.
My goal is to serve as many people as I can to accelerate their visibility growth, end their suffering by taking them from the invisible entrepreneur through the visible mindset, unique messaging, productivity commitment and visible planning with my unique program - The Visibility Planning Solution.
Any questions, you can also reach me on social media @veronicadipolo. I'm everywhere!!!